Branding / Design / Web Development / strategy

Welcome to Lasso Group

About lasso

Lasso Group is a small creative design firm based near Byron Bay. Formed in 2013 in Sydney, we relocated to the Northern Rivers area shortly after as a lifestyle choice and our business has been growing steadily ever since.

We have a strong background in marketing and a flair for design which makes for a perfect balance of form and function in all our projects and commissions. In other words , our work not only looks like a million bucks - it is heavily results oriented as well.

Latest Work

Check out a few examples of some of our latest projects and commissions from happy clients. We love to create beautiful assets that help people promote their business.

Why Choose Us?

We Understand You

We take the time to get to know you and believe that collaboration is key! We want to work WITH you, not just for you!


We provide a holistic approach to marketing your business through strategy and design. Our strategic background and analytical thinking allows us to produce more meaningful representations through visual design, copy and structure.


For us, design is a way of life. We seek beauty and meaning in everything we do – from making our own furniture, growing our own veggies, to choosing what kind of bread works best for our sandwiches. It's an obsession.


We aim for a high standard in our work - and seek a place where quality and economy exist in harmony - which means great work being produced on time & on budget.

We’re Responsible

We work and live at the one location, have a (mostly) paperless office, and use energy saving/efficient devices in an effort to reduce our carbon footprint.

We're Friendly

We want a relationship with our clients that is based on trust, mutual respect, and even friendship. Who says business can't be about sharing, caring, and helping each other to thrive!

We can’t thank Lasso Group enough for their professional and efficient approach to our marketing needs. Your Style Homes is a boutique property development company located in Brisbane. With an extremely competitive market, it is so important that our marketing is forward thinking and innovative and Lasso definitely deliver.

Jade has the ability to transform an abstract concept into something extremely special and aesthetically beautiful. Her attention to detail and ability to understand our company’s brand, ensures that we always receive work that is in line with our core values and vision.

Sara Wark, Your Style Homes

Lasso has done a stellar job with creating my website www.jigsawmusic.com.au and I couldn't be happier with the result. I found working with Jade to be highly productive, working out the many complex details of how to navigate the site in a short time-frame and her attention to detail excellent. I would highly recommend Lasso to anyone wanting to promote their business.

Jessica Wells, Jigsaw Music

Lasso did a fantastic job setting up my new website 'Light Industrial' I was very pleased with the result and would not hesitate to recommend them to other small businesses like mine.

John Shepherdson, Light Industrial

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